Vertex Fox > Privacy policy

Privacy Policy

The purpose of this policy is to provide you with all the important information and explanations about how and why some of your data may be collected and processed by Vertex Fox when you use one of our applications or browse on our website. This privacy policy governs and details the main principles that Vertex Fox applies to the data we collect and process to: (i) develop, publish and monetize mobile games and applications (“Vertex Fox Apps and Games”), and This policy also aims to remind you about your rights and to provide you with all the elements you need to exercise them. Should you have any questions related to this policy or our practices around privacy and data protection in general, please don’t hesitate to contact me as indicated in the contact section of this policy.

The data we collect

When you install and use Vertex Fox mobile applications, we can collect and process some of your data for different legitimate purposes. You will find below explanations regarding the reasons why Vertex Fox may collect data and the legal bases Vertex Fox relies on in each case.

What data does Vertex Fox collect from its apps and games? For all the purposes listed above the data that Vertex Fox collect is limited to:

  • Your Mobile Advertising ID (Apple IDFA or Google AAID - which are technical identifiers developed by mobile operating systems for advertising purposes which remain under your control and can be reset or erased at any time in through your device settings)

With who may your data be shared & why?

Vertex Fox does not share your personal data with third parties without your prior consent in the countries where collecting users’ consent may be required by applicable laws and regulations.

When you consent to the collection of data for advertising and analytics purpose, we may share the data listed above with the following categories of recipients:

  • Ad Partners: that allow us to monetize the ad inventory of our apps and provide users with free products and services.

Those partners usually collect data via their own tools (Software Development Kits or “SDK”). You will find a list of our partners implementing advertising SDKs through our applications and the privacy policies of their services that describe their practices and allow you to exercise your rights directly toward them hereafter:

Adjusting your consent settings within Vertex Fox apps and games, will allow you to block the collection of data for these purposes and will de facto prevent the sharing of information with our analytics and/or advertising partners.

Access right Upon request, Vertex Fox will provide you with information about whether we hold any of your personal information. You may access or request deletion of your personal information directly in Vertex Fox mobile apps or by contacting Vertex Fox Data Protection Officer as indicated in the “Contact” section below. We will respond to your request within a reasonable timeframe.

You may request Vertex Fox the rectification of inaccurate personal data concerning you, as well as the completion of incomplete personal data. You may also request Vertex Fox to erase without undue delay your personal data when it is no longer necessary for Vertex Fox to retain such data.

In order for your data to be erased or rendered inaccessible you can:

  • Reset your mobile advertising identifier (IDFA on iOS, GAAID on Androïd) or activate “Limit Ad Tracking” in your device’ settings in order to make previously collected data non linkable to you or your device anymore and limit further data collection if you choose to enable the “Limit Ad Tracking” option

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